SparkCognition
Websites
SparkCognition is an emerging tech startup whose mission is to bring Artificial Intelligence into the forefront for industries that depend on STEM technology the most.
In an effort to rebrand the company's website, I collaborated with both the Design and Development teams to conduct the much needed transformation. I've worked alongside the lead UX Architect to implement to make sure that we built the new website with the functionality he had envisioned.
The migration also required us to address the performance, security and SEO issues, which had hindered the prior website. One of the pertinent solutions I projected was to move the site from a widely-known shared hosting provider over to a more dedicated and secure platform. After the switch, the overall increase of performance and speeds has been breathtaking.
As the website continues to evolve, I've been placed to lead the Marketing Dev team to build out new components and functionality for the company's product trial registrations, automated email handlers, and digital marketing initiatives.
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